Services: Branding, Product Design

Mercantile Bank International

A complete redesign for Mercantile Bank International: identity, web platform, mobile banking, and the F4 campaign.

Client: Mercantile Bank International
Industry: Fintech / banking
Service: Brand & Product Design

About project

Mercantile Bank International was evolving from traditional private banking into a modern financial platform. We created one connected experience across identity, web, mobile, campaign, and physical brand applications.

Mercantile website cryptocurrency market ticker.

Mercantile sustainability content card with a glowing digital globe.

Challenge & Solution

Problem

A trusted private bank preparing for a digital future.

The existing experience needed to communicate heritage, security, and innovation with equal clarity.

Solution

One identity system across every customer touchpoint.

We connected brand, product UX, campaign design, and physical applications into a consistent system.

Building a bank for innovators

The engagement combined brand identity with a responsive web platform, mobile banking experience, an F4 racing campaign, and branded merchandise.

Brand Identity

Brand strategy
Logo system
Color
Typography

F4 Campaign

Race-car livery
Sponsorship graphics
Campaign assets

Web Platform

Responsive web design
Service architecture
Markets
Multilingual UX

Mobile App

Account access
Transfers
Market insights
Curated news

The identity,
moving at speed.

Mercantile extended its new identity into an F4 racing sponsorship. We adapted the monogram, color system, and supporting graphics for a demanding physical format without losing recognition.

Close-up of a Mercantile-branded F4 race car in white, navy, and gold.

Mercantile F4 race car and crew in the pit lane.

Driver preparing to enter the Mercantile F4 race car.

Web Design

The responsive website organizes Mercantile’s services for private and corporate customers while bringing market information, custom iconography, and multilingual content into one clear digital experience.

Mercantile responsive banking website displayed on a laptop.

Mercantile banking services grid covering payments, custody, transfers, wealth management, business solutions, and digital asset security.

Mercantile multilingual welcome screen with greetings in multiple languages.

Mobile App Design

The mobile experience brings account access, transfers, market information, and curated news into a focused interface. Clear hierarchy and consistent interaction patterns support fast, familiar banking tasks.

Three Mercantile mobile app screens showing news, account balances, and transfer options.

Mercantile mobile app recent transactions screen.

Mercantile mobile app market prices and charts screen.

Mercantile mobile app saved financial news screen.

Mercantile mobile app passcode authentication screen.

Beyond the screen

The custom monogram balances Mercantile’s banking heritage with a precise digital presence. Navy and gold create a recognizable system that carries consistently from screens to stationery and merchandise.